New collection “Green Me” by KIKO is in store

DIAM is very proud to be part of KIKO “Green Me” recent successful launch!

Green Me is the newest KIKO collection. Inspired by the power of nature, DIAM has designed it with a lot of ingredients coming from natural materials. Green Me’s packaging is also designed to reduce environmental impact and is made with recycled materials, PLA (eco-friendly, plant-based plastic), paper and wood. The design completely respects the collection and its spirit while creating a real green experience. Customers walk into the store through a leaf way, there are real plants everywhere… the store then has a strong identity and is even perfect for Instagram pictures.

The set up is already in Rome, Florence and Milan KIKO stores.

Thanks again KIKO for this great and ongoing collaboration!